Launch end-to-end registration without the vendor chaos
Launchpad by Swapcard unifies registration, exhibitors, speakers, sessions, and onsite check-in on one platform so you can keep a seamless data flow from first click to final badge scan.
Powers events from 500 to 50,000+ attendees
Real-time data sync across your entire event
Advanced registration that adapts to attendees, exhibitors, and speakers
Create different registration experiences for your audiences with multi-path conditional logic
Attendees see their questions, exhibitors get booth selection, speakers upload bios, and VIPs see exclusive sessions. Advanced conditional logic adapts based on ticket type, membership status, or previous answers.
Empower exhibitors to manage their own logistics
Exhibitors register booth staff, handle substitutions, upload materials, and purchase add-ons—without emailing your team. All data flows directly to the Swapcard Exhibitor Lead Center so exhibitors can start capturing leads the moment they arrive.
Stop revenue leaks with automated member verification
Stop relying on the honor system for member discounts. Launchpad validates membership status via promo codes, conditional logic, or AMS integration (iMIS, YourMembership, etc.) and applies correct pricing automatically.
Manage speakers from proposal to presentation
Give speakers their own portal to submit proposals, upload slides, and manage sessions. Run multi-phase reviews with customizable acceptance criteria, send automated notifications, and sync speaker data automatically to your event app and printed program.
Go from setup to success in five steps
Set Up: Define attendee types, configure ticket pricing, and apply your custom conditional logic rules.
Configure: Build multi-path registration forms with exhibitor portals, speaker management, and member verification.
Review: Preview registration flows, test pricing rules, and adjust forms before going live.
Go live: Publish registration, track sign-ups in real time, and manage substitutions and add-ons.
Measure: Monitor registrations and revenue, then report on outcomes with built-in analytics dashboards.
Get expert support every step of the way
Lay the foundation for a successful event using dedicated registration specialists
Work with Swapcard event experts to build registration workflows, configure pricing, set up member verification, and prepare communications. Your specialist provides proactive feedback based on what works—not just what you ask for.
Scale your team's efforts with onsite support services
Rely on Swapcard's team to manage onsite check-in, badge printing, troubleshooting, and equipment setup. Remote and onsite support available to keep your event running smoothly.
Two ways to run registration: simple setup or advanced control
One platform that supports both simple and advanced event registration without switching platforms.
Your Launchpad toolkit includes:
Only platform offering native onsite architecture with registration and check-in in one database
Build full registration flows in minutes using unlimited conditional logic for audiences and pricing
Organizer controls member verification and tiered pricing to create new revenue streams
Real-time reporting dashboards & CRM sync with 100+ native integrations
Onsite expert support with full badge printing and check-in capabilities
Custom branding & white-label domains from registration to post-event analytics
Why organizers love it
With Swapcard's Launchpad, you don't have to worry about whether registration will hold you back from scaling your event.
More efficient: Save hours with member verification, exhibitor portals, and conditional logic
Higher conversion: Deliver personalized registration flows that adapt to each audience type
Better outcomes: Prove exhibitor ROI with rich attendee data that flows directly to lead generation tools
Total flexibility: Configure attendee types, pricing tiers, and approval workflows exactly how you want them
Frequently asked questions about Launchpad event registration
Launchpad delivers enterprise-grade registration for complex events, but can be tailored to any size. Below, you'll find answers that show how Swapcard's registration solution supports you from planning through execution.
What is Launchpad?
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Launchpad is Swapcard's enterprise-grade registration solution built for trade shows, conferences, and association events that require multiple audiences, complex pricing, exhibitor management, and member verification. It handles conditional logic, speaker portals, paid sessions, and onsite check-in on a single platform.
How does Launchpad handle multiple audiences?
Launchpad uses advanced conditional logic to create different registration experiences within a single system. Attendees see attendee questions, exhibitors get booth selection tools, speakers upload bios, and VIPs see exclusive sessions—all based on ticket type, membership status, or previous answers.
What types of events benefit from Launchpad?
Launchpad is ideal for trade shows with 100+ exhibitors, association events with member pricing, multi-track conferences with speaker management, and any event requiring exhibitor portals, approval workflows, or complex pricing structures.
What makes Launchpad different from In-App Registration?
Launchpad offers advanced conditional logic (unlimited branching), exhibitor self-service portals, speaker management, member verification via AMS integration, multiple payment gateways, custom white-label domains, 50+ pre-built reports, and dedicated specialist support. In-App Registration is best for simple, attendee-only events with basic ticketing needs.
Can Launchpad integrate with my AMS or CRM?
Yes. Launchpad integrates with iMIS, YourMembership, Personify, and other major AMS platforms for member verification. It also syncs with Salesforce, HubSpot, and 100+ other systems for lead generation and CRM workflows. Custom integrations available.
How does exhibitor self-service work?
Exhibitors manage their own booth staff, handle substitutions, upload files, and purchase add-ons through a dedicated portal—without emailing your team. All data flows directly to the Swapcard Exhibitor Lead Center so exhibitors can start capturing leads immediately.
Can Swapcard manage onsite check-in and badge printing?
Yes. Launchpad includes native onsite check-in and badge printing capabilities. Swapcard can also provide onsite support services, including equipment setup, troubleshooting, and badge printing support. Remote support is included.
How does Launchpad help with member verification?
Launchpad validates membership status via promo codes, conditional logic, or AMS integration. Members enter their email or member ID, Launchpad validates their status, and correct pricing (member vs. non-member) is applied automatically—eliminating fraud from the honor system.
Can I use Launchpad for paid workshops or auxiliary events?
Yes. Launchpad lets you sell access to workshops, networking receptions, training sessions, and VIP experiences with conditional visibility (by ticket type or membership level), capacity limits, and waitlist management. Track revenue by session in real time.
Can I track registration success and event ROI?
Launchpad provides real-time dashboards that track registrations, revenue, promo code performance, and drop-offs. You can create custom reports without IT, filter by ticket type or payment status, and export to Excel or pull via API. Post-event, you can measure outcomes and generate reports for stakeholders.
How long does it take to set up Launchpad?
Assisted setup typically takes 4-6 weeks depending on complexity. Your dedicated specialist will guide you through configuration, testing, and go-live. Rush implementations available if needed.
Can I use Launchpad for multiple events?
Yes. Many clients use Launchpad across their full event portfolio, from flagship annual events to regional and chapter events. One platform, consistent experience.
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Power your event with end-to-end registration that drives revenue
Learn how to deliver seamless registration, exhibitor self-service, and measurable outcomes with Launchpad.
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Swapcard consolidates registration, mobile app, networking, exhibitor tools, and onsite services—while integrating natively with your AMS.
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Enterprise registration with AMS and CRM integration
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Enterprise registration with AMS and CRM integration
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Enterprise registration with AMS and CRM integration
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Enterprise registration with AMS and CRM integration
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