Attendee engagement Software
Drive event success through better attendee engagement
Make it easier for attendees to engage before, during, and after the event.
Engage attendees
Connect every touchpoint with one app
Use Swapcard’s mobile app to link attendees with content, people, and experiences throughout the event.
Centralize schedules, networking, maps, and content in one place.
Personalize agendas, recommendations, & notifications.
Customize design to boost brand awareness.
Deliver personalized journeys with AI
Increase engagement and satisfaction by customizing attendee experiences in real time with behavior-driven AI that continues to improve over time.
Recommend relevant people, sessions and exhibitors.
AI adapts recommendations as attendees engage.
Reduce drop-offs with relevant discovery paths.
Turn networking intent into action
Enable smarter, goal-driven connections between attendees.
See GL Events' networking transformation: nearly 100% attendee adoption, 3x more meetings.
Generate matches using profile and behavior data with AI Smart Meeting Generator
Eliminate back‑and‑forth by auto‑scheduling meetings at the best time and place
Meet 1:1 or in groups—on‑site or virtually
Filter connection preferences and give attendees control over who they meet and how they connect.
Track invites, meetings, and reminders in one personalized dashboard
Monitor engagement impact with actionable insights on networking activity, and meeting success rates.
Digital engagement is no longer a nice-to-have
Insights from 500+ Association & Nonprofit events with 500K+ users. Find strategies to monetize digital interactions, optimize networking, and transform content into a commercial engine.
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Drive conversations with real-time messaging
Offer private, secure chat options across all attendee types.
Easily launch chats from sessions, booths, or profile recommendations.
Move seamlessly from chat to scheduled conversations and accelerate lead conversion
Enable cross-device alerts to reduce missed messages and increase follow-through.
Measure engagement volume and quality with conversation analytics
Deliver personalized schedules that work for every attendee, anywhere
Enable attendees to browse, join, and revisit sessions, ensuring their time feels worthwhile.
Guide discovery with a dynamic schedule builder that uses intuitive filters and smart recommendations
Sync calendars and reminders to keep attendees on track and increase participation
Embed polls, Q&A, and chat in every session
Link speaker profiles and session content to drive content engagement and deeper learning
Provide on-demand access post-event
Turn audiences into active participants
Give every attendee a voice, no matter where they join, with interactive participation tools.
Capture audience sentiment in real time and help speakers adapt on the spot
Keeps sessions on track while encouraging diverse input with moderated Q&A
Collect honest input through anonymous feedback for inclusive participation
Measure interaction quality with post‑session engagement analytics
Navigate your venue like a pro
Make large or complex venues easier to explore with a dynamic floor plan that supports discovery, navigation, and engagement at every step.
Make it easy to find zones, sessions, or categories of exhibitors with search and filter
Handle complex layouts with multi-venue support
Reflect your on‑site layout in the mobile app with custom, branding
Link exhibitor booths directly to profiles, content, and lead‑capture tools
How Swapcard helps you elevate attendee engagement
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Engaged attendees are more likely to return, connect with exhibitors, participate in sessions, and provide feedback. Strong engagement drives measurable ROI for organizers, sponsors, and participants.
Technology streamlines the attendee journey—from discovery and personalization to networking and feedback. Tools like mobile apps, matchmaking, and live interaction features create a more connected, immersive experience.
Common engagement KPIs include session participation rates, meeting volume, networking connections, chat activity, poll/Q&A responses, and content consumption. Platforms like Swapcard provide real-time tracking and post-event analytics.
Attendance measures how many people show up. Engagement measures how actively those people participate, through meetings, polls, chat, and content interactions. Engagement is what drives real value from the event.
Swapcard is available on both mobile and web. While the mobile app offers an enhanced experience, attendees can fully engage via browser, before, during, and after the event.
Meeting rules and messaging permissions can be set based on attendee type, ticket, or role.
Swapcard supports both 1:1 and group meetings (up to 10 participants), depending on event configuration.
Swapcard's AI uses behavior-based data (clicks, views, bookmarks, profile interests) to suggest relevant people, sessions, and content. It continuously learns and improves throughout the event.
Real‑time dashboards and post‑event reports show engagement across sessions, networking, messaging, and content, ROI to sponsors and stakeholders.
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Make engagement your success metric
85% of leads now come from digital interactions.1
The show floor still matters. But digital is where your pipeline grows.
1 State of Event Engagement Report - Volume 2
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