Swapcard home page builder viewed from the studio, showing visibility previews and ability to rearrange sections.
ATTENDEE & EXHIBITOR EXPERIENCE

Design for how people actually navigate events

Highlight critical information front and center, so attendees spend less time searching and more time engaging.

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Manage group-specific visibility for each section on the homepage.

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Preview the homepage as a specific group to test visibility configurations.

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Support 35+ languages with localized versions instead of managing separate regional sites.

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BRANDING & COMMUNICATION TOOLS

Extend your brand across every touchpoint

Build your homepage once, then replicate it across your entire event series and maintain a consistent brand experience from first visit to post-event.

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Publish your own branded app in the App Store and Google Play with custom colors, fonts, and icon.

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Automate personalized emails that match your homepage branding without html.

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Schedule updates to specific attendee segments directly from Event Studio.

Branding & Communication Tools

Amplifying The Gathering’s Branding with Increased Event Engagement

“To this day, I tell everyone about Swapcard because I am beyond grateful for that experience, how the team and the platform gave us so much confidence, was so reliable and I was just absolutely blown away and grateful for that.”

Stephanie Thompson

President, The Gathering Summit

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3,000+

in-app messages exchanged

1,900+

connection requests made via Swapcard’s app

FAQs: Build event home pages with Swapcard

Get quick answers about Home Page Builder, exhibitor value, branding, and communications.

What is the Home Page Builder?
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It is a no-code editor to design and publish your event homepage using pre-designed, customizable sections.

Do I need developers to build or edit the homepage?
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No. Anyone on your team can drag and drop sections, edit text, swap images, and update links in a visual editor.

How do I ensure the homepage looks great on mobile and desktop?
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Toggle between mobile and web views to check layouts before publishing, so you prevent display issues that can hurt conversions.

What types of content blocks can I add?
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Add hero banners, announcement bars, rich text, media with text, galleries, videos, CTAs, FAQs, and sponsor showcases.

How does the homepage help exhibitors and sponsors see ROI?
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Use sponsor showcases and logo walls for brand exposure, and direct visitors to sponsor pages and offers to drive leads.

Can I tailor content for different audiences such as first-time attendees or exhibitors?
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Yes. Set visibility rules to show different content by audience segment so each visitor sees what matters most.

Does Swapcard support multiple languages?
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Yes. Create localized versions of your homepage to serve global audiences without managing separate sites.

How does the builder improve attendee navigation?
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Highlight critical information at the top, add quick links, and promote key sessions and speakers to guide visitors to action.

Can I use the homepage to drive early engagement before registration closes?
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Yes. Use hero banners, announcement bars, and countdowns to build urgency and direct clicks to registration or featured content.

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Start building event homepages that convert

Drive 85% of leads through digital engagement.Guide attendees and exhibitors to the right actions and boost booth visits, bookmarks, and session sign-ups.

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