Gamify your event experience
Swapcard + Captello integration
Supercharge engagement by embedding Captello’s interactive games and rewards directly inside Swapcard. Create memorable experiences that motivate attendees with scavenger hunts, trivia, and real‑time leaderboards.
Why Integrate Swapcard with Captello?
Swapcard is a comprehensive event engagement platform. It handles attendee registration, ticketing, AI‑driven matchmaking, exhibitor listings, sponsorship packages, and deep analytics. Captello is a gamification engine offering scavenger hunts, trivia games, and e‑gift card rewards. Together they create events that are interactive and profitable:
- Drive participation. Captello’s games increase attendee activity, while Swapcard’s networking tools keep participants connecting and scheduling meetings.
- Deliver a unified experience. All gamified activities live inside the same Swapcard app that hosts agendas, exhibitor profiles, sponsor ads, and community features.
- Enhance sponsor value. As attendees engage with games and challenges, Swapcard’s exhibitor and sponsor tools ensure partners get visibility and leads.
- Measure success. Captello provides participation reports, while Swapcard tracks registrations, session attendance, networking interactions, and exhibitor engagement for a complete view of ROI.
What the Integration Enables
- Interactive games & scavenger hunts – Choose from Captello’s library of games and challenges.
- Real‑time leaderboards & maps – Display rankings, progress and interactive floor maps within Swapcard’s app and on onsite displays.
- E‑gift card & prize rewards – Offer instant prizes from over 120 gift cards or custom rewards.
- Session engagement – Embed Captello Smart Surveys or mini‑games in sessions via Custom Tabs for real‑time feedback.
- Dynamic personalization – Use static or dynamic URLs to tailor game links to individual attendees.
- Custom branding – Customize colors, forms and themes to match your event identity.
- Simple setup – Copy your Captello Zone URL, add a button in Swapcard Studio and paste the link to go live.
- Comprehensive reporting – Captello supplies progress reports and participant data; Swapcard measures registration, sessions, networking, sponsorship and exhibitor ROI.
- Networking & matchmaking – Swapcard’s AI tools recommend people, sessions and exhibitors, complementing the gamification with meaningful connections.
- Monetization & exhibitor management – Use Swapcard’s sponsor tools to turn gamified engagement into revenue streams via sponsor branding and gamification‑sponsored prizes.
How It Works
- Create your game. In Captello, select a game or scavenger hunt, customize branding and rewards, and generate your Zone URL.
- Embed it in Swapcard. In Swapcard Studio, click “Add button,” choose “Captello” and paste the Zone URL. For session‑specific interactions, use a Custom Tab and embed a Captello link.
- Launch & engage. Publish your event. Attendees play games within the Swapcard app or via interactive displays, earning points and prizes and seeing progress on real‑time leaderboards.
Use Cases & Benefits
Why Event Organizers Love Swapcard + Captello
- Quick deployment – Add games in minutes; no development required.
- Engaging attendee experience – Games, leaderboards and scavenger hunts make events fun and memorable.
- Increased sponsor & exhibitor value – Gamified engagement drives traffic and provides more exposure for sponsors, while Swapcard manages lead capture and monetization.
- Actionable insights – Real‑time participation reports plus Swapcard’s analytics help refine future strategies.
- Comprehensive journey – Everything from registration to games, sessions, networking and sponsorship lives in one app.
- Operational simplicity – Self‑service configuration, automated reporting, and unified data reduce complexity and support needs.
“Captello’s flexible engagement platform integrated seamlessly with Swapcard’s attendee app and interactive displays, delivering real‑time leaderboards, interactive floor maps and participation instructions across the show floor.”
— IAEE Expo! Expo! case study
FAQs
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Set up your game in Captello, copy the Zone URL and paste it into Swapcard Studio when adding a button. For session‑specific engagement, embed Captello via a Custom Tab.
Captello’s gamification tools require a separate subscription. Swapcard handles registration, exhibitor management, networking and analytics, while the Captello add‑on brings the games into your event.
Captello offers scavenger hunts, leaderboards, trivia and other customizable games. You can tailor the branding and rewards to fit your event.
Provide instant e‑gift cards and custom prizes through Captello. Participants earn points or complete tasks to unlock rewards, increasing engagement and satisfaction
Setting up Captello is straightforward: First, copy your Zone URL from Captello. Then, in the Swapcard studio, go to the content section and click "Add button." Select "Captello" from the options and paste your Captello Zone URL. Once configured, lead data will automatically sync between both platforms, enabling your sales team to follow up with prospects immediately.
Easily integrate & unify your data
Seamlessly connect your essential event tools and unlock the power of unified data to make data-driven decisions that enhance event success and foster long-term growth.
“Swapcard helped us with the integration of data across our different business units...has helped my team save 2 weeks of work per event.”
Patrick Shields
Director of Customer Success, Informa Tech
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