WHY SWAPCARD FOR ASSOCIATIONS
Modernize meetings, grow member value, and unlock non-dues revenue
Associations face lean teams, rising expectations, and pressure to grow revenue. Disconnected event tech only makes it harder.
Swapcard is a single event platform that integrates with your AMS, simplifies operations, and delivers the experiences your attendees and exhibitors expect.
The challenges associations are up against
A fragmented tech stack that slows everything down
Many associations run events on a handful of disconnected platforms — AMS, registration, mobile app, abstract system, exhibitor portal, booth sales tools, lead capture, and more.
This results in:
Multiple logins frustrate members and exhibitors
200+ hours lost per event reconciling data manually
No single source of truth means attendance, session engagement, exhibitor performance are all inconsistent across tools.
Fragmented data limits the ability to prove ROI to members, sponsors, and exhibitors.
Static event apps don't drive engagement
Traditional event mobile apps get just 30% adoption, limiting pre-show networking, overall engagement, and exhibitor ROI:
This results in:
Minimal pre-event engagement: Your app lacks a web interface for pre-event engagement. Attendees and exhibitors wait until they arrive on-site to download and plan their visit
Poor networking: your app offers limited networking options that hinders lead generation for exhibitors and restrict peer-to-peer interactions for attendees.
Disjointed exhibitor lead capture: Per-device pricing leads to under-equipped exhibitors. Leads end up scattered across multiple systems. Exhibitors can’t calculate ROI, so they don’t rebook.
Lost revenue opportunities: Static apps prevent modern sponsorship formats like enhanced matchmaking, sponsored meetings, and engagement-based promotion.
What you get switching to Swapcard
7+ disconnected platforms
One integrated event platform
200+ hours saved per event
15+ broken integrations
Native AMS + event tech integrations
Zero manual data reconciliation
30% mobile adoption
AI-powered engagement
70%+ adoption
No pre-event networking
40% of engagement before event
5x more exhibitor leads
Fragmented lead data
Unified lead capture & ROI dashboard
15–25% higher rebooking
No monetization of networking
Exhibitor Marketplace
$200K–$500K new revenue potential
One platform that unifies everything and pays for itself.
Swapcard consolidates registration, mobile app, networking, exhibitor tools, and onsite services—while integrating natively with your AMS.
↓20 hrs
per week per event manager by automating repetitive tasks like schedule building, email communication, and registration data entry.
↓30%
by consolidating registration, mobile app, and web tools into one platform, eliminating expensive third-party integration fees.
↑2.5x
more leads were generated at events that combined digital monetization with Lead Capture compared to those who didn't.
↑286%
more leads were generated by exhibitors who sponsored at events than their non-sponsor counterparts.
One integrated event management & engagement platform, connected with all your tools
Swapcard consolidates your core event modules eliminating manual work, broken integrations, and fragmented data while saving your team hundreds of hours per event.
All core event modules in one platform
Registration, mobile app, exhibitor portal, on-site check-in, live streaming, hosted buyer—unified with a single login and data model.
Comprehensive analytics across all event touchpoints
One dashboard shows attendee engagement, exhibitor performance, session popularity, and networking activity—insights impossible with scattered data
Massive time savings for your team
Eliminate weeks of manual data reconciliation—event data flows automatically from registration to post-event analytics while your team focuses on strategy.
Native integrations with your existing systems
Native integration with your entire teck stack —with real-time data sync that eliminates manual CSV exports and broken connections.
Your registration platform is designed for associations
With robust 2-way AMS sync, we eliminate data silos and automate complex pricing logic based on real-time member status.
From handling multi-track session selection to tracking continuing education credits, our system ensures a frictionless experience for your members and your team.
Automate Member Validation
Instantly recognize member status to unlock exclusive rates and complex ticket tiers.
Boost Exhibitor ROI
Provide a dedicated portal for sponsors to control their profile, team access, and lead retrieval.
Real-Time AMS Bi-Sync
Ensure data integrity with instant, two-way synchronization between your event and member database.
A modern engagement solution that boosts interactions and revenue
Replace static legacy apps with a unified web and mobile platform that engages attendees weeks before kickoff.
Fully customizable to your brand, our interactive program boosts participation with real-time session chat, polls, and Q&A—turning every presentation into a two-way conversation.
Branded Web & Mobile App: A seamless, fully customizable cross-device experience that starts engaging users weeks before the event.
Dynamic Interactive Program: Far more than a static list—attendees can filter by tracks, build personal agendas, and sync schedules instantly.
Live Session Engagement: Transform passive listeners into active participants with real-time chat, polls, and Q&A directly in the session view.
Flexible networking for every event format
Associations run many types of connection experiences. From hosted buyer programs to peer-to-peer knowledge sharing, to structured scientific dialogues.
AI-Powered engagement that members actually use
Swapcard drives 70%+ attendee engagement through personalized recommendations, interactive tools, and push notifications that matter.
Peer-to-Peer Knowledge Sharing
Perfect for academic, medical and scientific associations where knowledge transfer is core. Supports topic-based matching, small group discussions, 1:1 chat and video meetings, plus CE tracking.
VIP, Committee, and Member Group Experiences
Create members-only spaces, chapter-specific experiences, board meeting scheduling, and tailored content recommendations.
Hosted Buyer and Smart Meetings
Smart algorithmic matching for appointment scheduling, conditional rules, ROI dashboards, and onsite services.
Learn about our Hosted Buyer
Achieve stronger exhibitor & sponsor ROI
Exhibitors get
All leads in one place (pre-event, onsite, session-based)
AI-driven buyer recommendations
Real-time dashboards that show ROI
Built-in rebooking tools for when enthusiasm is highest
Associations get
5x more qualified leads for exhibitors
15–25% higher exhibitor rebooking rates
$200K–$500K in new sponsorship & marketplace revenue per event.
This is where many associations see the strongest revenue lift.
Get data that shows member value & event ROI
Swapcard offers unified analytics across registration, engagement, networking, sessions, exhibitor activity, and onsite behavior.
Clear attendee engagement patterns
Session popularity and content insights
Qualified lead volume by exhibitor
Year-over-year benchmarking
Reports tailored for boards, sponsors, and annual committees
Built for the way associations work
Custom configurations that match member types, pricing rules, and permission structures
Volunteer-friendly UX that reduces training needs
White-glove onboarding and onsite support
Year-round digital community options for chapters, SIGs, and committees
GDPR-compliant, privacy-first architecture
Grow exhibitor revenue without increasing your workload with the Exhibitor Marketplace
The Exhibitor Marketplace lets you resell premium features and custom product directly to exhibitors through their Exhibitor Center—creating a self-serve revenue stream that requires zero manual work.
Sell lead capture tools, AI recommendations, sponsorship add-ons, or services
Automatic feature activation for lead tools, no manual setup required
Simple to activate, exhibitors self-serve
Earn payouts automatically on every purchase with Stripe integration
Flexible monetization where you select products or create packages and set pricing
IAAPA Expo Kept Members Engaged with Swapcard Partnership
“Because we’re a global organization, we actually needed to be able to have a touchpoint with all of these individuals, and having Swapcard was a really great way to do that.”
Diane Williams
Director of Global Digital Experiences and Opportunities, IAAPA
agenda interactions
active app users
Ready to grow member value and event revenue?
Your members expect a modern, mobile, intuitive experience. Your board expects data. Your exhibitors expect ROI.
Swapcard helps associations deliver all three— without adding work for your already lean team.
Schedule live demo for associations
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