Your revenue-first event management platform

Unify registration, onsite operations, and AI-powered engagement to generate exhibitor leads, and prove ROI across the full event journey

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Your revenue-first event management platform

Unify registration, onsite operations, and AI-powered engagement to generate exhibitor leads, and prove ROI across the full event journey

logo-mongo_white
logo-qualys_white
logo-global-industrie_white
logo-iaapa_white
logo-sme_white
logo-emerald_white
logo-informa_white
logo-koelnmesse_white
logo-navcc
logo-clarion_white
logo-ges_white
logo-pcma_white
logo-mongo_white
logo-qualys_white
logo-global-industrie_white
logo-iaapa_white
logo-sme_white
logo-emerald_white
logo-informa_white
logo-koelnmesse_white
logo-navcc
logo-clarion_white
logo-ges_white
logo-pcma_white
logo-mongo_white
logo-qualys_white
logo-global-industrie_white
logo-iaapa_white
logo-sme_white
logo-emerald_white
logo-informa_white
logo-koelnmesse_white
logo-navcc
logo-clarion_white
logo-ges_white
logo-pcma_white
logo-mongo_white
logo-qualys_white
logo-global-industrie_white
logo-iaapa_white
logo-sme_white
logo-emerald_white
logo-informa_white
logo-koelnmesse_white
logo-navcc
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From fragmented tools to a revenue system

Unify the full event lifecycle on one platform, turning every interaction into a monetization opportunity.

When registration, attendee engagement, and exhibitor activity connect, you get measurable event revenue growth.

Design flexible registration journeys at scale

Registration that adapts to every audience, pricing model, and event format, so you can convert more attendees while reducing manual work and operational complexity.

  • Flexible registration flows
    Create multi-audience registration paths with conditional logic that adapts questions, pricing, and options based on attendee type, membership status, or selections.

  • Dynamic ticketing and pricing
    Automate tiered pricing, member rates, promo codes, and time-based offers with rules that update in real time as demand changes.

  • Embedded registration anywhere
    Embed registration directly into your website, landing pages, or emails while keeping pricing, availability, and data fully synced.

  • Onsite check-in and badge printing
    Deliver fast, reliable check-in with QR codes, badge printing, and access control, fully connected to live registration and attendance data.

Event Registration Setup

Turn attendee engagement Into exhibitor revenue

When attendees actively discover content, connect with peers, and interact with exhibitors, they generate behavior signals that no registration form or badge scan alone can capture.

  • Engagement creates demand before the event even starts

  • Behavior signals reveal who’s buying, not just who’s attending

  • Meaningful interactions drive higher-quality exhibitor leads

  • Rich data makes revenue measurable and repeatable

Attendee Engagement Tools

All of this delivered through a web and mobile app with superior UX that maximizes adoption across attendees, exhibitors, and sponsors for consistently high engagement across the entire event journey (70-80% adoption vs. 30-40% industry avg).

How Swapcard delivers measurable exhibitor ROI

Every interaction, from session views, searches, profile visits, to meetings and conversations, becomes a signal that identifies real buyers and real opportunities.

Exhibitor & Sponsor Tools

Embed monetization directly into the attendee and exhibitor journey

Grow revenue before, during, and after the event without relying on manual sponsorship sales or one-size-fits-all packages.

  • Self-serve Exhibitor Marketplace

    Exhibitors discover and purchase visibility, lead tools, meetings, and premium placements based on real demand and intent, not assumptions.

  • Sponsorship packages that actually convert

    Package inventory around engagement and outcomes, so sponsors invest where they see value.

  • Pre-event networking monetization

    Turn meetings, matchmaking, and hosted buyer programs into premium opportunities before attendees ever arrive onsite.

  • Year-round community engagement

    Extend monetization beyond event days by activating engagement and sponsorship across ongoing digital communities.

Event Monetization

Get clarity on what works, what drives revenue, and where to invest next

Unify registration, engagement, exhibitor activity, and monetization on Swapcard to gather intelligence across the entire attendee journey. Connect event data to the rest of your business with native exports and integrations.

  • Registration and intent data
    Understand who’s attending, why they registered, and what they’re interested in before the event begins

  • Engagement and behavior analytics

    Track how attendees interact with content, sessions, exhibitors, meetings, and networking, revealing real behaviourial data, not assumptions.

  • Exhibitor and sponsorship performance

    Measure lead quality, interaction value, and ROI across exhibitors and sponsors so outcomes are visible and defensible.

  • Revenue and monetization insights
    Learn which products, packages, and experiences convert, and how engagement influences revenue per attendee and exhibitor spend.

Analytics & Data Reporting
BUILT FOR YOUR EVENT TYPE

From trade shows and associations to global conferences, Swapcard adapts to your business model.

Designed for real-world requirements
Whether you run one flagship event or dozens across regions and formats, Swapcard is built to scale without adding operational or technical complexity.

Trade Shows

  • AI-generated leads (5x more qualified)
  • Exhibitor marketplace (€180K avg revenue)
  • Hosted buyer programs (2-3x pricing)
  • Prove ROI with intent analytics
Solutions for Trade Shows

Conferences

  • Complex ticket pricing automation
  • Workshop/session upsells
  • Premium content monetization
  • High engagement justifies premium pricing
Solutions for Conferences

Associations

  • AMS integration (real-time member validation)
  • Member vs. non-member pricing
  • Exhibitor packages for corporate members
  • Board-ready financial reporting
Solutions for Associations
Enterprise-Ready. Innovation-Driven.

Built for long-term partnerships

As your event strategy evolves, Swapcard evolves with you supporting growth, new revenue models, and ever-increasing attendee, exhibitor, and sponsor expectations.

CUSTOMER-FIRST MINDSET

See how top events use Swapcard

Over a 12-month period, Swapcard supported 4,000+ events in 92+ countries, engaging 7M+ attendees and 120,000+ exhibitors.
Success Stories
Top rated in Ease of Use

See how Swapcard helps leading organizers transform event profitability

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95%+ customer satisfaction consistently outperforms industry standards.