Looking for an alternative to ExpoPlatform?

ExpoPlatform serves exhibitions well — particularly in EMEA — with solid matchmaking formats and a 365 community module. But a bootstrapped ~86-person team, no SOC2 Type II certification, offline connectivity issues, and a custom-dev business model create real risks as your events scale.

Swapcard is the enterprise-grade alternative. Global scale. Behavioral AI. Certified for any procurement.

Why Swapcard

Four reasons large exhibition organizers choose Swapcard over ExpoPlatform

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Enterprise security ExpoPlatform lacks

ExpoPlatform holds ISO 27001 but no SOC2 Type II. Swapcard holds both, plus GDPR, CCPA, and PCI DSS v4.0 — the full stack for any enterprise or regulated industry RFP.

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Offline lead capture when connectivity fails

ExpoPlatform requires internet for lead capture. If wifi drops on the show floor, leads are lost. Swapcard captures and saves offline, syncing automatically when reconnected.

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Turn attendee behavior into exhibitor pipeline

ExpoPlatform's matchmaking is rules-based. Swapcard's AI learns autonomously from session views, searches, and booth visits — driving 27% of interactions and 2.5x more qualified leads.

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Grow your events without outgrowing your platform

Swapcard delivers custom configuration and development backed by enterprise infrastructure, a global support team, and a platform already proven across 15,000+ events.

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Why organizers choose Swapcard over ExpoPlatform

Capability ExpoPlatform Swapcard

Company scale

~86 employees. ~$4M ARR. Bootstrapped.

Global team. Enterprise infrastructure. 15,000+ events powered.

AI matchmaking

Configuration-based

Behavioral AI: autonomous learning from user signals. 28M+ recommendations.

AI lead scoring

Not documented

Automatic qualification and prioritization included

Agentic AI (demand generation)

Not available

Sherlock AI proactively drives exhibitor discovery and meeting generation

Offline lead capture

Internet required — leads lost when connectivity fails

Full offline functionality. Syncs automatically when reconnected.

Meeting formats

Rich variety: hosted buyer, speed networking, concierge, board meetings

Full hosted buyer automation, AI scheduling, rules engine, ROI reporting

Organizer revenue model

Not available

Organizers set exhibitor lead capture pricing — new revenue stream

Native integrations

~11 integrations

100+ native: Salesforce, HubSpot, Marketo, AMS platforms

CRM sync

Salesforce IQ only. Limited.

Real-time Salesforce and HubSpot sync included

SOC2 Type II

Not certified

Certified

ISO 27001

Certified (UKAS-accredited)

Certified

GDPR compliance

Likely (UK-based)

Certified with attendee data control

CCPA compliance

Not publicly documented

Certified

PCI DSS

Not documented

Certified (v4.0)

Multi-region data hosting

Not documented

US, Europe, LATAM

Product model

Custom development per client

Pure SaaS — all clients benefit from every update simultaneously

365 community module

Available

365-day networking, content, marketplace, tendering

App-first experience

Historically website-first

Native app plus PWA. 70%+ adoption.

Review footprint

4.3/5 (20 Capterra reviews)

4.6/5 (210+ G2 reviews)

What changes when you switch

For exhibitors

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  • Replace connectivity-dependent lead scanning with offline capture, AI scoring, and real-time CRM sync
  • Move from rules-based matching to behavioral AI that surfaces the right attendees before and during the event
  • Access organizer-controlled lead capture packages and self-serve marketplace upgrades

For attendees

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  • Move from a website-first experience to a native app proven at 70%+ adoption globally
  • Receive AI recommendations that learn from actual behavior — session views, searches, profile visits
  • Stay engaged year-round through community features and on-demand content

For organizers

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  • Replace custom-dev dependency with a pure SaaS platform where every update benefits you automatically
  • Pass enterprise RFPs with SOC2 Type II — the certification ExpoPlatform does not hold
  • Generate new revenue by setting exhibitor lead capture pricing, with 15,000+ events of AI learning behind every recommendation
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Everything your next RFP requires

  • SOC2 Type II, ISO 27001, PCI DSS, GDPR, CCPA — the full certification stack for any procurement
  • Offline lead capture that works when trade show wifi does not
  • 100+ native integrations — 10x ExpoPlatform's integration ecosystem
Trusted by 4,000+ leading trade shows & conferences
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