State of Event Engagement - Vol. 1

Trade Shows, Exhibitions & Conferences

Engagement is the cornerstone of every successful event. Yet, challenges such as budget limitations, complex data, varying attendee preferences, and competing stakeholder priorities often stand in the way of meaningful connections and exhibitor success.

This report gives you an unprecedented view into event engagement at 2,000+ events to help you make data-driven decisions and ensure long-term success.

Get answers to these pressing questions:

  1. What events have the highest engagement? How does event platform adoption impact user engagement? 
  2. What should exhibitors do to maximize their lead generation and ROI? When are most of leads generated?
  3. When are the most connections made at events, and by whom? What is the impact of AI on networking?
  4. When does your event really start, and should you extend the event lifecycle? 
  5. How do successful events increase their engagement levels?
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