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7 Proven Strategies to Generate More Revenue as an Exhibition Organizer

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Featuring
Nina Bourotte
Strategic Account Manager at Swapcard

What you'll learn

How to elevate your trade show marketing to drive engagement, secure qualified leads for your exhibitors and sponsors, and predict your event’s ROI through data-driven forecasting.

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Transcript

Insights from 2,000+ Events: Explore key learnings from our research into engagement trends across trade shows, exhibitions, and conferences. AI Technology and Engagement Patterns: Discover the technologies and behaviors that drive meaningful connections and lead generation.

About the Experts

Nina Bourotte

Strategic Account Manager at Swapcard

Nina Bourotte started her career with POKEN and VISIT by GES, before joining Swapcard in late 2020 amidst a significant industry crisis. Her expertise and enthusiasm quickly set her apart, propelling her to a prominent role in the Strategic Account Management team within just a few years.

Being in the event tech industry for nearly a decade, she’s worked alongside international organizations, including the OECD, the Olympic Committee, and Veterans associations.

From NFC engagement platform to registration & onsite services providers, Nina possesses a comprehensive understanding of the organizer/visitor/exhibitor journey and is well-equipped to guide us into the future.

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