Before Swapcard, IMCAS was working with their own platform but weren't achieving the adoption rates they desired. They decided to shift the paradigm by looking for a mobile event app to complement their e-learning solution. IMCAS reached out to Swapcard for an event app that would make it easy for their attendees to connect with speakers and other participants, review abstracts and have everything they needed (event program, interactive map, event entry, API integration) in one app. Soon, the app will integrate all IMCAS conferences for a year-round event experience.